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	<title>loehmanns &#8211; Jewcy</title>
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	<title>loehmanns &#8211; Jewcy</title>
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		<title>Long Live Loehmann&#8217;s</title>
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		<dc:creator><![CDATA[Tova Ross]]></dc:creator>
		<pubDate>Tue, 14 Jan 2014 21:48:52 +0000</pubDate>
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					<description><![CDATA[<p>A Brooklynite's love letter to Loehmann's</p>
<p>The post <a rel="nofollow" href="https://jewcy.com/news/long-live-loehmanns">Long Live Loehmann&#8217;s</a> appeared first on <a rel="nofollow" href="https://jewcy.com">Jewcy</a>.</p>
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										<content:encoded><![CDATA[<p><a href="http://www.jewcy.com/jewish-news/long-live-loehmanns/attachment/loehmanns-shoppers-in-new-york-city" rel="attachment wp-att-152389"><img class="alignleft size-large wp-image-152389" title="Loehmann's Shoppers In New York City" src="http://www.jewcy.com/wp-content/uploads/2014/01/lomansa-450x270.jpg" alt="" width="450" height="270" /></a></p>
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<p>Perhaps more than the series finale of <em>Dawson’s Creek</em> or the fall of the Backstreet Boys, news of <a href="http://www.jewcy.com/news/goodbye-loehmmans">Loehmann’s closure</a>—its official liquidation process began on January 9th—signals the end of my childhood, as I suspect it does for many of my contemporaries. At 27, I suppose it’s about time, but the news is sobering all the same.</p>
<p>It was at Loehmann’s where I first learned the blood sport of bargain shopping, in which proficiency was crucial for any woman with a love of clothes but limited funds to spend on them. It was a sport made more ferocious by hordes of pushy Brooklynites who regularly crowded the Sheepshead Bay store by the water I frequented. Often, my mother and I would perform <em>tashlich </em>(a Rosh Hashanah ritual of atonement) by the marina, and after contemplating our sins of the past year, immediately cross the street to worship at the altar of 50 percent off.</p>
<p>Salespeople were scarce, and customers had to fend for themselves using whatever scrappiness and resources they had. Loehmann’s was a good training ground for any young person trying to make his eventual way in the world, and I developed many early talents there. Specifically, I mastered: hovering, as in stealthily over someone’s shoulder to seize the last Calvin Klein skirt left; eagle-eyed vision, to spot that designer diamond in the rough; and patience, for the wares were notoriously eclectic, and those diamonds could only be found if you did some careful digging.</p>
<p>It was in those infamously communal dressing rooms—which can still elicit pained shrieks of recollection to this day—where many of us first saw such a blatant parade of flesh. Having not grown up in one of those freewheeling naked homes, I was like a horny teenage boy with hormones on sensory overload, always making a conscious effort to avert my eyes from bodies in various shades of undress. But, being so used to the sanitized images of supermodels from the magazines I hoarded in my bedroom, seeing realistic portrayals of what most women really looked like—sagging flesh, cellulite, the telltale signs of motherhood written across so many bodies in stretch marks and C-section scars—came as a relief, as I had half-feared my own body was freakish in its un-model like proportions.</p>
<p>Yet though there were many women proudly strutting in all their fleshy glory, there were many more who were obviously mortified by their perceived imperfections. I vividly remember observing scores of women stare despairingly at their reflections in the mirror as they slapped their thighs and upper arms with violent vigor. Their blatant shame at having to reach for the next size made a deep impression on my already-fragile body image. Maybe there are others, like me, who can pinpoint some of their confused relationships with their bodies from the lessons inadvertently derived from these dressing rooms; in that respect, Loehmann’s proves to be a double-edged sword in my own arsenal of childhood memories.</p>
<p>There were the usual suspects on every shopping expedition, soothing in their unfailing reliability: the resigned-looked husband holding his wife’s purse outside the dressing room, the well-dressed woman who looked pained to be mingling with the commoners, and the infuriated tween girl with her equally exasperated mother engaged in fashion-related tiffs. My mother and I often played the roles of the last couple of characters, with my mother always honing in on the least fashionable items in the entire store, bearing them triumphantly while I stood there with growing horror. Reacting to my disdain, she would gallingly wave the plaid skirt or frilly sweater and cry, “But this is a fashionable store! Isn’t everything fashionable? I just don’t understand.” We had many a memorable fight in those hallowed aisles, but they were usually drowned out by similar mother-daughter battles at the next rack over.</p>
<p>Its doors may well be closing, but Loehmann’s will live on in our collective memories. A classier precursor to TJ Maxx and Marshall’s, it was also a place where you could kvetch in the dressing room, and query complete strangers for their thoughts on your outfit and expect to receive brutally honest assessments in return. We will always remember the tears and triumphs that occurred there in equal measure, and we will fondly recall a time where people eschewed the convenience of clicking a button in their pajamas and actually took the time and effort to shop in a store. Perhaps most of all, we will think back to the undiluted joy of the rare occasions when the stars aligned, and both mother and daughter saw the appeal in a single dress—that just happened to be on sale for 60 percent off.</p>
<p><em>Tova Ross is a freelance writer whose work has appeared in the </em>New York Times<em>, the </em>Los Angeles Times<em>, and the </em>Huffington Post<em>. She is a contributing blogger at <a href="http://www.kveller.com/blog/author/tova/" target="_blank">Kveller.com</a>. Follow her on Twitter at <a href="https://twitter.com/tovamos" target="_blank">@tovamos</a>.</em></p>
<p>The post <a rel="nofollow" href="https://jewcy.com/news/long-live-loehmanns">Long Live Loehmann&#8217;s</a> appeared first on <a rel="nofollow" href="https://jewcy.com">Jewcy</a>.</p>
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		<title>Goodbye Loehmanns</title>
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		<dc:creator><![CDATA[Jillian Scheinfeld]]></dc:creator>
		<pubDate>Tue, 24 Dec 2013 16:52:28 +0000</pubDate>
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					<description><![CDATA[<p>Competition is too stiff for the discount store gem </p>
<p>The post <a rel="nofollow" href="https://jewcy.com/news/goodbye-loehmmans">Goodbye Loehmanns</a> appeared first on <a rel="nofollow" href="https://jewcy.com">Jewcy</a>.</p>
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										<content:encoded><![CDATA[<p><a href="http://www.jewcy.com/news/goodbye-loehmmans/attachment/loehmnan" rel="attachment wp-att-151420"><img loading="lazy" class="alignleft size-large wp-image-151420" title="loehmnan" src="http://www.jewcy.com/wp-content/uploads/2013/12/loehmnan-450x270.jpg" alt="" width="450" height="270" /></a></p>
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<p>I can&#8217;t say I&#8217;m sad to see the group changing room go (cue anxiety), but it is quite sad to see a nearly 100-year-old department store with Jewish roots file for bankruptcy. (For the third time.)</p>
<p>Something about <a href="http://nymag.com/thecut/2013/12/remembering-loehmanns-and-my-mother.html">Loehmann&#8217;s</a> closing seems like the end of an era; or at least, a further deterioration of the &#8220;American Dream&#8221; man made stores our grandparents and mothers used to schlep to for piles of cheap designer goods in overstuffed paper bags. You know the pure excitement of, &#8220;we&#8217;re going shopping!&#8221; Not, &#8220;we&#8217;re browsing on the internet and have to order this shirt so it gets here tomorrow. Oh shit, I hope it fits. It says true to size, but is it really?&#8221;</p>
<p>The Bronx-based store with over 39 locations, had a pretty simple business model: buying cast-offs or unsold clothes from designer brands and selling them for a fraction of the price. With <a href="http://theweek.com/article/index/254307/why-loehmanns-just-couldnt-compete">online shopping</a> stores like Gilt and Rue La Rue at the helm of our fingertips, the notion of the discount department store is becoming rapidly extinct.</p>
<p>&#8220;<a href="http://www.insideview.com/directory/loehmann-s-inc" target="_blank">Inside View estimates</a> Loehmann&#8217;s yearly revenue is about $386 million, while Gilt, <a href="http://www.bloomberg.com/news/2013-07-31/gilt-groupe-ceo-seeks-to-prove-flash-sales-are-no-fad.html" target="_blank">says <em>Bloomberg</em></a><em>,</em> sells somewhere in the $550 million range. <a href="http://racked.com/archives/2012/06/20/uniqlo-will-be-the-fourth-biggest-fashion-brand-in-the-world-by-the-end-of-2012-heres-how-it-compares-to-zara-gap-and-hm.php" target="_blank">By comparison</a>, Zara made $11.4 <em>billion</em> in 2011.&#8221;</p>
<p>Jeeze! Ok, it&#8217;s not peanuts, but in comparison, you can understand why they are liquidating their goods. For now, Loehmann&#8217;s doors are still open, so run in to snag some great sales&#8211;all the clothes you don&#8217;t need, but surely want.</p>
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<p>(<em>Photo by New York Magazine</em>)</p>
<p>The post <a rel="nofollow" href="https://jewcy.com/news/goodbye-loehmmans">Goodbye Loehmanns</a> appeared first on <a rel="nofollow" href="https://jewcy.com">Jewcy</a>.</p>
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