Haaretz reported this morning that the Israeli Defense Force’s Major General Avi Zamir has recently declared his lastest target: supermodel and Sports Illustrated swimsuit issue cover girl Bar Refaeli. At a lecture he gave at the Interdisciplinary Center in Herzliya, Zamir explained his frustration at not being able to punish Refaeli for supposedly avoiding her mandatory army service by marrying an older man believed to be a family friend.
At the time of their quickie wedding Bar was 18, and her now ex-hubby was 37. In America she’d be just another gold digger, but in Israel this behavior is apparently cause for a boycott. While avoiding serving in the army is not respected in Israeli culture, Zamir took his disrespect and turned aggressive, encouraging Israelis to boycott products that use Refaeli in their advertisements, including Israeli denim company, Fox. "We are a society that has an army," Zamir explained, "and Bar Refaeli doesn’t have to participate in ads for Fox – and if she advertises Fox than you shouldn’t buy their products."
Zamir is accurate in stating that his country, as most do, has an army and he is also right in saying that Refaeli did not have to participate in the Fox campaign. In fact, that may be the best part about the current state of Bar’s career – having achieved outrageous success in her field, she now never has to appear in an advertisement that she would prefer not to. It seems Refaeli is nowhere near as ashamed as Zamir would like her to be for avoiding serving in the IDF and for that reason alone – let’s never wear Fox jeans again.
Being only one of possibly thousands who avoid IDF service, Bar Refaeli seems to be taking the brunt of the military’s disdain on the matter. Zamir closed with an ever more aggressive, yet unintentionally hilarious quip: "She is the one who has to look at herself in the mirror." Zamir is right again – Bar does have to look at herself in the mirror each morning, but I can guarantee her reflection is far more enchanting and seductive than any other Israeli who recently dodged their IDF service. C’mon Maj. Gen. Zamir – don’t hate Bar cause she’s beautiful.
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