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Jet Blue’s Future So Bitterly Painful They Need A Ski Mask

Jet Blue, otherwise known as the airline for those on a super tight budget, has cancelled 68 more flights today due to the Winter storm in the Northeast. As a one-time customer of the airline, I received an apology via email a week ago for cancelling a record number of flights around Valentine's Day. I was hoping for a voucher or some sort of financial consolation, but given what they give those that have actually been inconvenienced directly, I was being foolishly preemptive in my logic.

Still, grief compensation aside, others were more and less impressed with the airline's declaration. Comedian Elayne Boosler claimed that if Jet Blue were a politician, she would vote for him/her/it, while a blogger from D.C. has discovered a new word to be added to Wikipedia:

I've decided Jet Blue should now be a verb – as in "That company really JetBlued me." I've been having ongoing problems with my employment-based email service – and their customer service is usually inept. This Monday morning, more problems. I call them, and get a long description (i.e. 2 sentences, which is 500 sentences in customer service time) of why they can't help me right now."

So ineptitude has now been equated with a major airline. Meanwhile, JBLU's stock has suffered. Like, quite a bit.

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